Removing 'The Ugly' From The Internet One Website At A Time
 
Heather Sharpe of The Editor's Touch
 

My name is Heather Sharpe and I was the editor of a successful wedding blog from October 2008 until March 2015.  In my time as the editor and founder of Style Unveiled, I learned many tips and tricks that are extremely valuable and helpful to any online endeavor.  I reached a point where I was ready to move on to the next step in digital and online marketing and decided to retire from being the face of a blog to being a supportive presence for other blogs and wedding professionals to give their online presence a boost!  Below is a bit about me.

XO~ Heather


SUMMARY OF QUALIFICATIONS

Senior Content Writer & Editor | Senior Social Media Manager

Senior Blogger | SEO Optimization & Business Development

Creative writer and social media entrepreneur with a recognized talent for creating dynamic and original web content. Collaborate well with others to generate and execute ideas within tight deadlines. Proven ability to strategically analyze business opportunities and optimize monetary potential of media properties. Earned a reputation for dedication, intelligence, and unstoppable work ethic. Work from home office / telecommute.

PROFESSIONAL EXPERIENCE

Heather Sharpe launched one of the world’s leading wedding blogs, earning a reputation as a respected voice and industry leader giving hands-on support to readers and advertisers. Starting from scratch, Heather Sharpe built a personal Twitter following of 34K (and growing today!) based on her 'tweets' and post choices that not only promoted her wedding blog, but also boosted the wedding community as a whole.

Blog Writing & Design:

  • Established industry leadership for Style Unveiled mainly through writing high quality content on an ambitious 1x or 2x daily schedule with posts directly related to audience needs.

  • Earned a reputation as a picky Editor-in-Chief, selecting only the finest articles and content additions.

  • Wrote content for regular newsletter email blasts sent to 8K list (built from scratch).

  • Designed website as well as buttons, banners, and basic graphics for everyday use on Web.

Social Media Management:

  • Raised blog profile, boosted traffic, and built loyal audience through leveraging social networking interfaces and platforms (Twitter, Pinterest) as an early adopter.

  • Achieved nearly 34K Facebook followers through strategic use of content assets and frequent posting.

SEO Optimization:

  • Built a blog PageRank from 0 to 5 in a few short years through a multi-faceted integrated strategy.

  • Developed expertise both self-taught and via training from SEO experts on optimizing content and design of Web sites for search engines. Know simple tweaks which can make a big difference!

  • Understands the ways and the need to build relationships with other professionals to take SEO campaigns to the next level.

Online Business Development:

  • Developed affiliate marketing relationships with blogs in related categories (fashion, paper, etc.).

  • Researched prospective pay-per-click and affiliate relationships to identify best opportunities.